In today’s innovation-driven economy, software isn’t just code, it’s often a company’s most valuable intellectual property. Whether you’re developing machine learning algorithms, cloud-based tools, or specialized applications, protecting the technology that powers your business is critical to maintaining a competitive edge.

Effective protection of software and emerging technologies requires a thoughtful intellectual property protection strategy that balances patents, copyrights, trade secrets, and licensing to safeguard innovation and commercial value.

Patents: Protecting Functional Innovation

Utility patents protect the how behind an invention for the process, method, or system that makes your technology unique.

For software-related inventions, the challenge lies in distinguishing abstract ideas (which aren’t patentable) from novel, concrete, and technical solutions (which are).  In some instances, this involves understanding the beneficial functional improvements the software is providing but then digging deeper to identify the technical challenges form an IT perspective that were overcome to enable the positive functional results.  An ideal case would be prepared to address both levels in a robust application to have the best chance of success in a field where the interpretations of the law keep shifting.  A strong software patent strategy involves:

  • Demonstrating a technical improvement over existing technology.
  • Clearly describing the system architecture and data flow.
  • Filing early to establish priority, especially in competitive fields like AI, fintech, and automation.
  • Ensuring employee agreements document and contractor agreements assign ownership of inventions to your company.

Tip: When patents are feasible, they can provide the broadest and most enforceable protection for innovative software systems, especially when coupled with trade secret measures during development.

Design patents can be used to protect the ornamental design aspects of software such as the user interfaces.  This can be useful in protecting the look and feel of the software.

Copyrights: Protecting Code and Creative Expression

While patents cover functionality, copyright law protects the expression of that functionality,  the written source code, user interface design, and documentation.

A copyright doesn’t stop competitors from independently writing their own code to achieve the same result, but it prevents them from copying your code, structure, or layout directly.  It also provides a pathway to discourage departing employees and contractors form taking the code base with them to start a new venture with potentially simpler and more straightforward path to liability than a trade secret assertion or non-disclosure or non-compete violation.

Practical steps include:

  • Registering your software code with the U.S. Copyright Office.
  • Keeping clear version histories to prove authorship.
  • While the default law is that the work of employees on copyright will be owned by the company, having employment agreements make clear that status is beneficial. And it is necessary to have contractor agreements documenting work for hire status and providing agreements to assign rights as a back up to make sure the copyrights in the code belong to your company.

Copyright registration is relatively inexpensive and often overlooked, but it can be invaluable in enforcing rights quickly when infringement occurs.  Note also that unlike patents, you have rights from the moment the work is recorded in tangible form which are not lost by failing to timely register.  While there are clear advantages to registering early, it is not too late to register later in time if there is a reassessment of the need for protection.

Trade Secrets: Protecting What You Don’t Disclose

Not all valuable technology should be patented or published. In fact, many innovations are best protected as trade secrets: proprietary algorithms, formulas, or data processes that derive their value from being confidential.  Software that is inaccessible to users such as cloud based software or SaaS models can be protected as trade secrets.  Especially in the age of trained models, the data set reflecting the enhanced training fora model where the core of the model may have originated elsewhere but the training is provided by your company is likely most effectively protected by trade secret status.

To qualify for trade secret protection, you must take reasonable measures in words and in actions to maintain secrecy. This means:

  • Making sure to have agreements such as NDAs with employees, contractors, partners, and any others begin given access to the trade secrets.
  • Making sure to provide actions supporting those agreements restricting access to source code and proprietary data, and Implementing access controls, encryption, and internal training.
  • A non-disclosure agreement is of little use when it ca be shown that the “secrets” being protected were freely available on a company website or marketing materials or left or stored available for anyone to review in an unrestricted area.

Trade secrets never expire, but once they’re disclosed, protection is lost. For rapidly evolving technologies, large proprietary data models, or algorithms which can remain hidden and are not easily reverse engineerable, this path can be an effective and efficient alternative provided you maintain the discipline and diligence in setting up and maintaining your secrets.

Licensing: Turning IP Into Revenue

Licensing bridges the legal and commercial sides of intellectual property. Licensing can also be used to impose contractual obligations that may not otherwise be feasible using intellectual property protections alone (e.g., prohibitions on reverse engineering, limitations on the scope of use, etc.).  By licensing your technology, you can generate income while retaining ownership of your IP.

Key considerations include:

  • Defining the scope of use: field, territory, duration, and exclusivity.
  • Addressing derivative works (especially for software).
  • Appropriately controlling and protecting any trade secret elements
  • Clarifying ownership of improvements developed by licensees or developed specifically for licensees under contract with the licensor.

For startups and established tech companies alike, well-drafted licensing agreements can accelerate growth while minimizing risk of IP leakage or loss of control of your rights in ongoing work and developments.

Building a Comprehensive Protection Strategy

The most effective protection plans combine these tools strategically:

IP Tool Protects Duration Best Use Case
Patent Functionality 20 years Core technical innovations
Copyright Code and design Life of author + 70 years User interfaces, source code
Trade Secret Confidential know-how Indefinite (if secret maintained) Algorithms, proprietary data
License Commercial use rights Contract-defined Monetization and partnerships

An integrated approach, often blending patent filings, copyright registration, and internal confidentiality controls, ensures your technology is protected from multiple angles while maintaining flexibility for growth and collaboration.

Integrating Protection Strategies

The software landscape continues to evolve rapidly, and so should your IP strategy. By understanding how patents, copyrights, trade secrets, and licensing intersect, you can protect your innovations while maximizing their value.

At Conley Rose, our attorneys help clients in software, hardware, and emerging technology fields develop protection strategies that align with both business goals and innovation cycles.

If you’re exploring how best to protect your technology, or how to prepare it for commercialization, our team is ready to help.

Contact us to schedule a confidential consultation to discuss how a tailored IP strategy can help protect and maximize the value of your technology innovations.